What Does Your Ringtone Say About You?
By David M. Ewalt
Research indicates that people do judge mobile users based on their ringtone.
Earlier this year, U.K.-based carrier Tesco Mobile surveyed 1,000 customers and
discovered that 21% of them thought having a standard ringtone was "uncool." The
survey also concluded that people who use their own recorded voice as a ringtone
are self-obsessed, and that users who constantly change their rings might be
flighty and unreliable.
No rocket science, that. But there's no doubt that ringtones have become big
business because people want to say something personal about themselves. So we
wondered, what does your ringtone say about you?
If your phone plays a classic rock tune, you're showing your age, but you get
points for figuring out how to change the ringer, Gramps.
If your phone is still playing "Jingle Bell Rock" in July, you're not going to
impress people with your productivity.
If your ringtone is a current hip-hop or R&B hit, you're young at heart, but
you're not particularly original. Hip-hop ringtones accounted for more than half
of the $300 million U.S. market in 2004.
If your phone plays the sound of an old mechanical phone bell, you're not as
funny as you think you are.
If your phone plays the theme song to a television show, you're not going to
impress anyone with your intellectual acumen. Perhaps a Mozart or Beethoven
ringer would do some damage control.
If your phone never leaves vibrate or silent mode, you may be the kind of
important person who can't afford to waste time answering a phone call right
now. Or maybe you just think you're that important. However, you may also be
considerate and respectful, the kind of person we'd like sitting behind us in a